Controller Services
Controller support provides month-end close oversight, transaction review, accrual adjustments, reporting accuracy, budget tracking, and management reporting so ecommerce results are reliable every month.
Ecommerce businesses need more than organized transactions. They need financial information that explains margins, cash flow, and inventory decisions, and that holds up when investors or lenders look closely. Porter Accounting LLC builds on accurate bookkeeping with controller-level close, GAAP financial statements, revenue recognition for subscriptions and bundles, audit readiness, and fractional CFO guidance for online and consumer brands.
Bookkeeping, controller, CFO, and technical accounting services help ecommerce and consumer brands organize records, report accurately, and plan ahead.
Controller support provides month-end close oversight, transaction review, accrual adjustments, reporting accuracy, budget tracking, and management reporting so ecommerce results are reliable every month.
Fractional CFO guidance delivers cash-flow forecasting, budgeting, KPI tracking, margin analysis, and strategic planning, helping ecommerce leaders plan inventory, spend, and growth with confidence.
Accrual-basis GAAP financial statements give lenders, investors, and stakeholders a consistent view of ecommerce performance, including properly timed revenue for subscriptions and bundled offers.
Audit readiness support organizes reconciliations, schedules, and documentation so your records are prepared for external auditors, investor due diligence, or lender review.
Recurring bookkeeping includes recording and categorizing transactions, reconciling bank and credit card accounts, and preparing monthly financial statements for clearer ecommerce reporting.
Catch-up and cleanup bookkeeping addresses overdue records, corrects errors, and organizes financial information to support lending decisions, investor review, and better business visibility.
ERP implementation and accounting system setup can optimize QuickBooks, Xero, NetSuite, or Acumatica with a chart of accounts and workflows tailored to business operations.
Porter Accounting LLC helps ecommerce and consumer brands move from basic bookkeeping to a finance function that supports growth. Reconciled records and reliable statements come first. From there, support can include month-end close oversight, GAAP reporting, revenue recognition for subscriptions or bundled offers, audit and investor readiness, budgeting, and KPI tracking, delivered virtually across the United States.
Get experienced financial support without the complexity associated with a large accounting firm.
Experience with GAAP reporting, ASC 606, ERP implementations, and audit readiness, including consumer packaged goods and retail businesses.
Accounting and advisory solutions are shaped around your business operations, reporting needs, goals, and financial complexity.
Reliable financial information and cash-flow insight help business owners understand performance and make informed decisions.
Porter Accounting LLC works collaboratively with executive teams to improve visibility, controls, and financial management.
Experienced financial leadership for businesses seeking clarity, control, and confident growth.
Accounting Leader
Thao Porter is an experienced accounting leader with over a decade of expertise supporting growing companies across SaaS, manufacturing, construction, consumer packaged goods, retail, and franchise industries. As the Accounting Leader at Porter Accounting LLC, she specializes in GAAP reporting, revenue recognition under ASC 606, ERP implementations, and audit readiness. Thao has a proven track record of streamlining close processes, improving cash flow, and strengthening internal controls for the businesses she serves. She partners closely with executive teams to enhance financial visibility and support strategic decision-making, helping clients move beyond basic bookkeeping toward clear, actionable financial insight. Holding a Master of Science in Accounting, Thao is committed to delivering practical, high-quality financial guidance to growing businesses throughout the United States, ensuring every client gains confidence in their numbers and their path forward.
Ecommerce businesses often benefit from recurring transaction recording, bank and credit card reconciliation, monthly financial statements, payroll support, and financial reporting. As operations become more complex, controller services, cash-flow forecasting, budgeting, accounting system setup, and fractional CFO guidance can add deeper visibility into performance and planning. The appropriate combination depends on transaction activity, accounts, payroll complexity, and cleanup needs.
Talk with Porter Accounting LLC about practical support for your books and growth plans.
Virtual accounting support is available nationwide, with appointment-based in-person service in selected California areas.
United States
Virtual Coverage
San Francisco
In-Person Area
By Appointment
Service Format
Connect with the team to discuss virtual or appointment-based service options.
Share your accounting needs, current challenges, and growth goals so Porter Accounting LLC can recommend bookkeeping, controller, or CFO support.
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To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.